
"Cheryl didn't write the song herself," the Sun explains breathlessly, "but she approved the lyrics."
Don't you love that "approved the lyrics"? Clearly, the styling signifies a progression from the "Because we're worth it" catchphrase Cheryl has already made her own – in fact, it smacks of nothing so much as a US political campaign ad. This column simply will not be happy until every one of madam's public utterances – from individual X Factor judgments to unchallenging R&B videos – ends with her facing the camera and dimpling: "Ahm Cheryl Kerl, and ah approve this messudge."
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